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Website SEO Audits

Has a `<meta name="viewport">` tag with `width` or `initial-scale`

Add a <meta name="viewport"> tag to optimize your app for mobile screens. Learn more.

Document has a `<title>` element

The title gives screen reader users an overview of the page, and search engine users rely on it heavily to determine if a page is relevant to their search. Learn more.

Document does not have a meta description

Meta descriptions may be included in search results to concisely summarize page content. Learn more.

Page has successful HTTP status code

Pages with unsuccessful HTTP status codes may not be indexed properly. Learn more.

Links have descriptive text

Descriptive link text helps search engines understand your content. Learn more.

Links are not crawlable

Search engines may use target='_blank' rel='nofollow' href attributes on links to crawl websites. Ensure that the target='_blank' rel='nofollow' href attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. Learn More

Page isn’t blocked from indexing

Search engines are unable to include your pages in search results if they don't have permission to crawl them. Learn more.

robots.txt is valid

If your robots.txt file is malformed, crawlers may not be able to understand how you want your website to be crawled or indexed. Learn more.

Image elements do not have `[alt]` attributes

Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more.

Document has a valid `hreflang`

target='_blank' rel='nofollow' hreflang links tell search engines what version of a page they should list in search results for a given language or region. Learn more.

Document has a valid `rel=canonical`

Canonical links suggest which URL to show in search results. Learn more.

Document uses legible font sizes

Font sizes less than 12px are too small to be legible and require mobile visitors to “pinch to zoom” in order to read. Strive to have >60% of page text ≥12px. Learn more.

Document avoids plugins

Search engines can't index plugin content, and many devices restrict plugins or don't support them. Learn more.

Tap targets are not sized appropriately

Interactive elements like buttons and links should be large enough (48x48px), and have enough space around them, to be easy enough to tap without overlapping onto other elements. Learn more.

Structured data is valid

Run the Structured Data Testing Tool and the Structured Data Linter to validate structured data. Learn more.

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